The profile of Diane Siegel, at the Executive and Professional Coaching Program at the School of management at the University of Texas at Dallas, states that "One of her unusual tools shows up in both coaching and training, Neuro-linguistic Programming (NLP) is the foundation for workshops and presentations which apply NLP technology to specific topics".

The London School of Economics ran a staff NLP course (2002) followed by a pilot NLP-based course (positively received, now being repeated) on "Coaching: unlearning to learn", an "evaluation of a pilot project which explored whether coaching can make a significant difference to the emergence of future leaders in Higher Education in the UK".

The President of the Swiss Arbitration Association talking at the Conference on Rules for Institutional Arbitration and Mediation in WIPO (1995) stated in his paper that "It is my view that much personal and professional benefit can be drawn from an NLP training course."

The Seattle Federal Executive Board Alternative Dispute Resolution Consortium's 2005 workshops offered a course on NLP in dispute resolution, calling NLP a 'powerful tool for change'.".

Diners Club trained every manager and representative in the customer service area in NLP skills for handling customer and internal communication.  The net result was a 254% increase in customer spending, and a 67% reduction in customer loss.  The Customer Service Department, previously a cost center, became a revenue-producing part of the organization.

BMW in England used NLP to identify and reproduce the communication patterns of the top 1% in sales.  After determining the successful behaviors of these salespeople, the skills were taught to every salesperson in the organization. Sales of a newly-introduced model greatly exceeded projections.

American Express trained twenty-four line managers from all over Asia to become transformational trainers using NLP.  With no previous training experience, these employees became the heart of "American Express Quality Leadership", an area-wide initiative to encourage every employee to take personal responsibility for quality in customer service.

Using NLP, Fiat modeled the leadership skills of their finest formal and informal leaders. Subsequent management training focused on the skills uncovered in the modeling process.